
Each of Phil Croff’s boats is hand-built to customer specifications. Shown is the tradtional model. Photo courtesy of Croff Craft Custom Driftboats
By Howard Meyerson
Phil Croff wasn’t planning to start a boat-building business when he constructed his first driftboat in 2006, using Michigan cedar and walnut. He was looking for a safe way to fish rivers at night—a time when big brown trout come out to feed and anglers wade cautiously to avoid stumbling in the dark.
Croff had worked in the construction trade for years as a finish carpenter. He envisioned a small-but-wide and very stable craft, just perfect for the “tip of the mitt” rivers he likes to fish. When others saw what he built, he began getting orders from anglers who wanted one. And so, a new Michigan business was born: Croff Craft Custom Drift Boats. Its catchy slogan is: “Small Boats with Big Attitude.”
Now, seven years later, Croff’s boats are being showcased by Orvis Co., the Vermont-

Phil Croff gets ready to do some river fishing while floating downstream in one of his custom driftboats. Photo: Courtesy of Phil Croff.
based fly-fishing giant, known for its discerning client base. The company’s website features a special 12-foot Orvis Edition Croft Craft that sells for $10,000.
“I had discovered night fishing for big brown trout,” explains Croff, the 43-year-old master wood craftsman from Alanson. “It’s very addicting, but I hated wading at night. So I got online, trying to figure out how to get on the water to do it. The rivers up here are small. There were 12-foot boats out there, but I couldn’t find one stable enough.
“So, I told my wife, ‘I am going to build a boat.’ And her response was: ‘But you don’t build boats.’” Continue reading







